In the ever-evolving landscape of digital marketing, explainer videos have emerged as powerful tools to convey complex messages in a concise and engaging manner. For businesses looking to enhance their online presence, outsource explainer video production services has become a strategic choice. In this comprehensive guide, we’ll explore the benefits of outsourcing, key considerations, and answer frequently asked questions to help you make informed decisions.

Why Outsource Explainer Video Production Services?

Unlock the potential of dynamic storytelling with explainer videos by outsourcing production services. Discover the compelling reasons why businesses are opting for external expertise in crafting visually engaging narratives.

1. Cost Efficiency:

Outsourcing video production can be a cost-effective solution. Professional video production companies often have specialized equipment, skilled personnel, and established workflows, reducing overall costs compared to in-house production.

2. Expertise and Quality:

By outsourcing, you gain access to a pool of seasoned professionals with expertise in scriptwriting, animation, editing, and voiceovers. This ensures a high-quality end product that effectively communicates your message.

3. Time Savings:

Time is of the essence in the business world. Outsourcing allows you to focus on your core competencies while the experts handle the video production process, saving you valuable time and resources.

4. Scalability:

Outsourcing provides scalability, allowing you to adapt to changing needs. Whether you need one video or a series, outsourcing ensures flexibility without the constraints of hiring and managing an in-house team.

Key Considerations when Outsourcing Explainer Video Production

Navigating the landscape of explainer video production outsourcing requires thoughtful considerations. Explore the pivotal factors businesses must weigh when entrusting their visual storytelling to external experts in this comprehensive guide.

1. Portfolio and Reputation:

Evaluate the potential outsourcing partner’s portfolio to gauge the quality and diversity of their work. Check reviews and testimonials to ensure their reputation aligns with your expectations.

2. Communication:

Clear communication is crucial for successful collaboration. Choose a partner with effective communication channels and processes to keep you involved at every stage of the production.

3. Creative Process:

Understand the outsourcing company’s creative process. Ensure they align with your brand identity and can effectively translate your message into a compelling visual story.

4. Budget and Timeline:

Define your budget and timeline expectations upfront. A transparent discussion will help prevent misunderstandings and ensure a smooth collaboration.


How long does it take to produce an explainer video?

The production timeline varies based on factors such as complexity, animation style, and revisions. On average, it can take anywhere from a few weeks to a couple of months.

Can I provide input during the production process?

Absolutely. A good outsourcing partner will involve you in key decision-making stages, such as scriptwriting, storyboarding, and feedback rounds, to ensure the final product meets your expectations.

What types of explainer video styles are available?

There are various styles, including 2D animation, 3D animation, whiteboard animation, motion graphics, and live-action. The choice depends on your brand, message, and target audience.

How much does outsourcing explainer video production services typically cost?

Costs vary based on factors like video length, animation complexity, and the outsourcing company’s pricing structure. It’s essential to discuss your budget and expectations upfront.

Do I own the rights to the explainer video after production?

Clarify the ownership rights in the contract. In most cases, you should retain full rights to the video, allowing you to use and distribute it as needed.


Outsourcing explainer video production services is a strategic move for businesses seeking cost-effective, high-quality, and scalable solutions. By carefully considering key factors and choosing the right outsourcing partner, you can harness the power of compelling visual storytelling to elevate your brand in the digital landscape.

This page was last edited on 25 February 2024, at 11:57 am